Marketing

This section covers everything marketing from content, SEO, and blogging, to social media marketing...Learn how to do content marketing and SEO right, write more effectively and use social media to increase engagement.

Programmatic — The Future of Advertising

Programmatic — The Future of Advertising Members Public

Programmatic Advertising, also known as programmatic media or programmatic marketing, shifts traditional methods to real-time automated solutions to connect advertisers with publishers.

Adamou Boubacar Amadou
Marketing
Philanthropic Marketing

What Is Philanthropic Marketing And Why Is It Important? Members Public

Philanthropic Marketing programs are very important for building remarkable goodwill with the public and raising brand awareness among consumers.

Adamou Boubacar Amadou
Marketing
Word of Mouth - The Human Network

Why is Word Of Mouth So Crucial For Your Business? Members Public

People today are concerned with authenticity and are more likely to trust the word of their friends or families. Word-of-mouth helps to build the buyer's confidence and show them that buying from you is not a mistake, making it a great tool for awareness and spreading the word if used properly.

Adamou Boubacar Amadou
Marketing
Illustration by Kayako

7 Effective Strategies To Improve Customer Retention Members Public

Customer retention is one of the most important things to do for your business. It will ensure that you have a steady stream of clients who are willing to come back to you over and over again.

Adamou Boubacar Amadou
Marketing

7 Steps to Implementing an Effective Lead Nurturing Strategy Members Public

If you are looking for new ways to generate leads for your company, this guide can help. Here are steps to implementing an effective lead nurturing strategy.

Adamou Boubacar Amadou
Marketing